Laidback Gourmet: Lays’ Chicken and Waffle Chips

Welcome back to the Laidback Gourmet. You wanted it. You asked for it. You demanded it. You sent hired goons to Edmerica to force me to review this one particular item. Well the time has come, all your wishes are about to come true. That’s right, I finally take a look at the infamous “Chicken and Waffle” chips by Lays!

I have only heard of these chips from legends!

I know this review is going up months after the buzz for these chips has died down, but that’s not due to lack of trying on my part. I just couldn’t find a bag of these chips ANYWHERE! I could find the other two flavors easily enough, in fact I even reviewed the Garlic Bread chips on a previous Laidback. However, Chicken and Waffles chips seemed to exist in a void of its own. The real shame is that these chips felt like they were custom made to be reviewed here! Can you think of a wackier chip flavor? It’s as if one of my many relatives is part of Lay’s R&D department.

Seriously though, I don’t think I ever had more trouble trying to find one specific item to review ever. I checked so many stores for these chips. Every time I went to a grocery store I’d look for them and I never found them. I finally came across a bag of these at convenience store I just happened to pop into, and its not even a normal sized bag. It’s a 50 cent bag. I guess it’s half the size of the 99 cent bag?

Well after all this time I cannot wait to dive into this bag of chips!

Cave of Wonders

Wow, maybe dive in isn’t the correct term to use, maybe I should say spelunk in, instead? Seriously, I know they add air to a bag of chips because that helps cushion the product and helps prevent the chips from breaking during transit, but I don’ think I’ve ever seen such a large gap in chip to air ratio. On the other hand, what should I expect for 50 cents? What do the chips look like?

Decidedly NOT waffle shaped.

I have to be honest, I knew what to expect but I’m still a little disappointed they are are just regular chips. I was kind of hoping against hope they’d have a waffle shape to them. As for the smell… it’s kind of hard to explain what they smell like. They really smell like much of anything in particular. Well I have waited months to try one of these guys so here goes:

*Om Nom Nom*

Hello Maple Syrup! I guess it would tend to make sense but I was kind of surprised that the first flavor that hits your tongue is a really strong and sweet taste of maple syrup. In fact I’d argue that’s mostly all you taste in these chips. There’s another flavor playing around in the background that I can’t put my finger on, but I would be really hard pressed to call that flavor “chicken”, or anything even remotely close to “chicken”. Maybe if I used my imagination I’d say that secondary flavor are the spices you’d put in the batter of fried chicken, but honestly I would never have guessed it if the bag didn’t say the world “chicken” on it.

I’m honestly a little disappointed in these chips. After all this time I was hoping they’d either be a train wreck of awfulness or shockingly good. However what I ended up with is essentially maple syrup chips. They’re not particularly good, but they aren’t really horrible either. The idea is still really wacky to try to make a eclectic soul food dish and turn it into a chip but the execution is flawed. However, the cynic in me feels like they didn’t really care if the flavor was true to it’s namesake or even that the chip even tasted that good. The allure of the name alone would get people to try it, and seeing that this was the one bag I couldn’t find I guess that marketing idea payed off. Final Score:

That pretty much sums up this edition of the Laidback Gourmet. Please send your emails to Use that handy dandy link to send me hate, praise, or suggestions for future episodes. Until next time, I’m Ed DiFolco, your Laidback Gourmet, reminding you that don’t want to miss next week’s LBG because I’m bringing something from a very early Laidback Gourmet. See you then!

Comments are closed.